Sunday, 11 May 2014


Target audience

With our film we need to target an audience which would be influenced by its content and understand it on the same level as us. I would suggest our target audience would be between 15 and 25 years old.  I would also add that the target audience would be mostly working class, for this is the people we show in the film and the audience we want to touch with our story. My secondary target audience would be between 13 to 30 years old and from a working class to middle class background giving a wider secondary audience for is film.  Our film does contain some violent scenes so there is a possibility that it will be given an 18 rated certificate.

Target audience location and why-My film is based on the people in London and about how the riots them. From people who have been involved in the rioting to the people whose whole lives were affected by the riots. My film will act as a mirror to the youths in London who were involved in the riots, giving them the chance to see how and why they acted like this. I want this film to be a lesson to the youths involved in the riot. For the people whose lives were affected, I want this to be a reminder of what they went through at this time, all the emotions they felt, like fear, sadness and pain, I want the memory to come back to them when watching this film. This may seem harsh, but I believe that when coming away from a film you should feel strong emotions. For films are there to spark emotions. More than this, the events that happened to these people still goes on across the world, crime and pain is everywhere. This film is a wakeup call to our ‘western minds’ so we can consider  a worldwide situation.

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